go to shoping basket

How does Google search work?

Posted on February 01, 2012
Archive : February 2012
Category : News
Google isn't the only search engine, but is does enjoy approximately 70% of the search market so this would seem like a good place to start. (In fact in the UK June 2011 Google accounted for 92% of the UK search market, according to Hitwise!)
 
So what do Google have to say... 
 
 
So, what does that mean for website owners?
 
The main take away fact is that Googles only objective is to present the best source of information for the user searching.  Quickest way to Page 1?  Become the best option for searchers!
 
Becoming the best option requires work.  There are no quick fixes or shortcuts.  In fact the time you spend trying to work out how to fool the search engines is time that should be spent creating content, sharing content and becoming an expert in your own field.  You then just need to ensure that the platform you are using for this great content is clear,clean and easy for Google to index (that's the technical bit!)
 
Our content management solution powered by Webboutiques has been built from the ground up to ensure that you can make the most of the content you create.  We don't chase "the latest craze" when it comes to trying to get to Page 1 we follow best practice, excellent code and enable our website owners to take control of their content.  After all, they are the experts in their field.
 
Want more?  Check out our training resources

By Vikki Dudley
Our website makes use of non-invasive (no personal data) cookies to provide you with an enhanced user experience. By continuing to use the site, you consent to this.Close More
The UK Law now requires us to get consent from you for the use of cookies.

A cookie is a small file containing text and numbers generated by the website and passed from your browser back to our website when you revisit the site.

A cookie is used here to allow you to navigate the site, log in etc. Without this cookie (called a session cookie), this site would not work properly and so this has already been set.

We use a popular statistics tool called Google Analytics which uses non invasive cookies to allow us to find out how effective our marketing is, based on referencing how you got to our website (search engine, direct, or from another site etc).

We use an animation based rotating image which uses a cookie to know which image was last displayed so that as you move from page to page you are not seeing the same image every time.

We can also make use of third party services such as video clip players which can set cookies, for example to enable them to know that you part played a video clip previously, or to store customised settings such as brightness or volume. Close
follow us on likedinfollow us on twitterContact us
Email Marketing Login
Website CMS Login
Mobile Marketing Login